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Ozols Identity & Website Design: Premium Fitness Club Through Strategic Design

How strategic design and digital automation turned two trainers' vision into a scalable boutique fitness powerhouse that preserves authentic human connection.

Ozols Identity & Website Design: Premium Fitness Club Through Strategic Design

As part of the project, we created a brand identity and a web app for managing the Ozols gym, automating schedule management and membership renewals.

Ozols gym web profile view
Portrait of Ozols Gym trainer and co-founder Jānis Ozols

Photos by Kristaps Turiščevs

Gallery image 1
Entrance QR code interface of Ozols Gym
Bright red Ozols sports club signage on black background

Photo by Kristaps Turiščevs

"The development of the logo and visual identity has shaped our brand recognition. This collaboration created much more than just a visual image – it helped us define who we are as a brand, which is one of the most important things when starting a business. The solutions were visually consistent, well thought out, and easily adaptable to different channels. The website is functional, aesthetically appealing, and helps us reach our target audience more effectively. The platform is also easy to use and understandable for new users" - founders of Ozols sports club

Team

Patriks Gulbis

Patriks Gulbis

Atis Ozols

Atis Ozols

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